Arsenii Vaselenko

Director & Photographer

Growing up in the former Soviet Union, a culture that favors uniformity and structured life patterns, Arsenii learned to seek out inspiration from the unsolicited beauty of his surroundings. Influenced by the art that accompanied counterculture movements of skateboarding and underground music prompted him to pick up his first camera.

After moving to San Francisco he pursued parallel careers in the photo and film industries. This multifaceted education has allowed him to hone a visual language that feels cohesive and real across both platforms. Bringing technical camerawork and cinematic lighting design, to story-driven advertising campaigns, and editorial assignments alike.

Whether shooting a large-scale ad campaign, or a personal project on the Babushkas of his home town, his objective is to place the viewer between his camera and the subject, allowing the audience to have their own true connection to the content.

Selected Clients - Google, Dropbox, The North Face, Obama Foundation, Kaiser Permanente, HP.


(443) 370 1156


arsenii vaselenko